THE PLASTIC STUDIO
![NIKE-Tiempo-HO23-ThePlasticStudio-B](https://theplastic.studio/wp-content/uploads/2024/01/NIKE-Tiempo-HO23-ThePlasticStudio-B.jpg)
NIKE Tiempo 23
GLOBAL CAMPAIGN
Creative Agency: AixSponza
Production Company: AixSponza
3D Animation, CGI: Aias Kokkalis
ThePlasticStudio and AixSponza combined their creative forces to bring you the extraordinary Winter campaign for Nike’s iconic Tiempo shoes. This collaboration began as a mesmerizing exploration of light versus dark, delving into the clash between inner chaos and outer serenity. The result? An awe-inspiring symphony of elegance and motion, with the shoe moving gracefully under the maestro’s baton.
Picture chaotic grains, meticulously simulated in SideFX Houdini, resembling a black hole or a realm of destructive yet captivating decomposition.
![NIKE-Tiempo-HO23-ThePlasticStudio-C](https://theplastic.studio/wp-content/uploads/2024/01/NIKE-Tiempo-HO23-ThePlasticStudio-C.jpg)
Introduction of the aural element with a visual exploration of Chladny patterns and vibrating surfaces.
![NIKE-Tiempo-HO23-ThePlasticStudio-A](https://theplastic.studio/wp-content/uploads/2024/01/NIKE-Tiempo-HO23-ThePlasticStudio-A.jpg)