THE PLASTIC STUDIO
NIKE Tiempo 23
GLOBAL CAMPAIGN
Creative Agency: AixSponza
Production Company: AixSponza
3D Animation, CGI: Aias Kokkalis
ThePlasticStudio and AixSponza combined their creative forces to bring you the extraordinary Winter campaign for Nike’s iconic Tiempo shoes. This collaboration began as a mesmerizing exploration of light versus dark, delving into the clash between inner chaos and outer serenity. The result? An awe-inspiring symphony of elegance and motion, with the shoe moving gracefully under the maestro’s baton.
Picture chaotic grains, meticulously simulated in SideFX Houdini, resembling a black hole or a realm of destructive yet captivating decomposition.
Introduction of the aural element with a visual exploration of Chladny patterns and vibrating surfaces.
